The Bharatiya Janata Party has announced a month-long nationwide outreach programme, the Sewa Sankalp Abhiyan, timed to mark Prime Minister Narendra Modi completing 25 years in continuous executive office on October 7.
The Bharatiya Janata Party has announced a month-long nationwide outreach programme, the Sewa Sankalp Abhiyan, timed to mark Prime Minister Narendra Modi completing 25 years in continuous executive office on October 7.
He credited PM Modi’s leadership with strengthening India’s internal and external security, with pushing back Naxalism, with the construction of the Ram Temple, and with India emerging as the world’s third largest startup ecosystem. A national coordination committee has been formed for the campaign, chaired by BJP national president Nitin Nabin, with national general secretary Vinod Tawde as coordinator. Its members include Union minister Mansukh Mandaviya, Smriti Irani, Gujarat Deputy Chief Minister Harsh Sanghvi, V.D. Sharma, MP Tejasvi Surya, Kerala unit president Rajeev Chandrasekhar, Hemang Joshi, MP Rekha Sharma, Chhattisgarh Finance Minister O.P. Choudhary, Mrigank Dev Varman, and former Haryana minister Aseem Goyal.
The milestone spans his years as Chief Minister of Gujarat, a post he took charge of on October 7, 2001, and his subsequent tenure as Prime Minister of India. It will run from September 17 to October 17. September 17: The campaign opens with blood donation camps organised across the country through the day.
The campaign, titled “Sewa Sankalp Abhiyan,” was formally announced at the party headquarters by BJP National President Nitin Nabin, in the presence of senior leaders Vinod Tawde and Anil Baluni. Nitin Nabin while addressing media told that the initiative is meant to reflect the Prime Minister’s own commitment to public service, and said crores of BJP workers would take part in service-driven activities through the month. In the evening, at 7 pm, the “Aashirwad Ka Diya” programme will see lamps lit at homes nationwide, with particular focus on households that have benefited from government schemes, as a gesture of collective gratitude. The same day marks the start of “Namo Sewa Gatha,” under which state governments will run week-long camps at the assembly and block level so citizens can access central and state welfare schemes at a single point, without having to make repeated trips to government offices. Through the campaign period: “Kahani Badlaav Ki” will see roughly thirty-minute street plays staged in villages, dramatising the Prime Minister’s service record for rural audiences. Alongside this, “Sewa Ki Kahani” will document positive change brought about by government schemes through short reels, videos and photographs, with a target of at least ten one-minute reels of genuine beneficiaries from every Shakti Kendra, to be shared on social media and uploaded to a dedicated portal. A separate initiative, “Sewa Mera Yogdan,” asks ordinary citizens and workers to contribute at least one act of public service sometime between September 17 and October 17.

